John Edwards

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Head of Data & Insights
How can I help you? 

I'm John Edwards, Head of Data & Insight at the MAPD Group's. With an innate commitment to leveraging data, I'm dedicated to assisting the Group in harnessing valuable insights for strategic decision-making, ensuring our objectives are met with precision and intelligence. 

A little about me

I am fortunate to be in a role that I enjoy. I get huge satisfaction from my what I do by translating complex data into compelling visual narratives that empower others to grasp the story and extract actionable insights. Making data meaningful is my passion. 

My experience

With more than 15 years’ experience in data and insight, my career started with a fascination for data visualisation whilst working in call centres. Since then, I've ventured across numerous sectors from financial solutions, housing, and, most recently, the legal sector, developing and applying my skills along the way.